JESSUP, Md., March 3 /PRNewswire/ -- Athletes now can stay hydrated
before, during or after exercise -- especially during training, bike races and
long runs -- with a new sweat replacement drink.
CeraSport(R) High Performance Electrolyte Sports Drink rapidly replaces
vital fluids and electrolytes resulting from overexertion and sweat loss (see
www.ceralyte.com).
"CeraSport is ideal for the serious athlete of all ages," said David A.
Sack, MD, professor at Johns Hopkins University School of Public Health and
Hygiene.
Developed by Cera Products together with physicians from Johns Hopkins
University School of Medicine, CeraSport comprises a proprietary, patented
blend of complex carbohydrates, rice protein and electrolytes.
"Energy is needed during prolonged strenuous exercise," Sack added.
"Complex carbohydrates, as are found in CeraSport, efficiently provide this
energy. And because they are in the complex form, they are efficiently
absorbed without the side effects from simple-sugar solutions."
Rice carbohydrates have been shown to promote salt and water absorption
faster than simple glucose. Consequently, people can drink more CeraSport
while avoiding bloating, cramping and other unpleasant side effects often
associated with glucose-based sports drinks.
"In 98 degree heat, our girls won seven out of eight games in their
softball tournament," said Marcie Schwartz, coach of the Columbia Cougars
softball team. "The other coaches asked why our girls weren't wilted."
Available in single serving packets or canisters, CeraSport works at
two-to-three times the speed of a regular sports drink. Additionally, it
sustains energy for hours through its long-chain carbohydrate and electrolyte
blend.
"I tried it first, then gave it to my son," said Al Merrills, coach of
Wilde Lake High School's track and football teams, who recommends the product
to his teams. "He won his first track meet after drinking CeraSport."
But the product isn't just for athletes. "It's also for anyone who
experiences rapid fluid loss from heat stress and fevers," Sack added. "And,
CeraSport can really help people who work in high temperatures and humidity,
such as construction and foundry work, farming operations, laundries, bakeries
and kitchens."
CeraSport is available through most wholesale distribution companies and
catalogs and stores, and direct from Cera Products at 1-888-CeraLyte,
301-490-4941 or www.ceraproducts.com.